Adam has been a tennis professional for 21 years. As a junior player he trained at The South West Tennis Academy, Somerset under Simon Timson, where he competed both nationally and internationally. He then attended The University of Wales, Cardiff for his BSc (Hons) in Sports Science and also his post graduate in Coaching Science. During his studies there he focused primarily on sports psychology and its application to working with elite performers as well as performance analysis.
Prior to moving to Canada he worked for 10 years at The David Lloyd Club, Cardiff where he ran the High Performance program. Junior players from this program competed for Wales at the International level and also won several National singles and doubles titles.
Since moving to Canada he has produced and worked with several players who have won junior provincial titles, been ranked No 1 in the Tennis Alberta rankings and Top 10 in Canada, and qualified for nationals.
This year he was part of the Tennis Canada coaching staff that travelled to Mexico City for the Junior ITF Davis Cup and Fed cup competition. He also has experience coaching and traveling with players on the Futures and Challenger Tours.
Adam is a Tennis Canada course facilitator for the Instructors and CP1 Courses run in Alberta. He holds his Tennis Canada Coach 3, LTA CCA qualification in high performance from the UK, his USPTR Professional qualification.
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